Orthodontic marketing
delivering kept exams &
Industry-Leading ROI
from Google
— not “no-shows”
We help Orthodontists build a new patient-acquisition system from Google Ads, local SEO and Local Services Ads that ties every dollar to a kept exam.
You need Patients in the chair. Not Clicks. Not Leads.
*Typical ranges across engagements. A case start is a patient who begins treatment (the conversion). Figures vary by region, competition, ad spend & treatment mix — conditions apply.
Trusted by growing orthodontic & dental practices.
Hello Ortho
Central Coast Orthodontics
Orthoberry
Asana OrthoMost marketing agencies deliver leads — not actual patients who are looking for your help
Not enough kept exams from leads
The channels that should fill your exams underperform. Prospects never find the practice — or they leave before they book.
No clear view of results & ROI from Google
Spend flows out across ads, content and agencies, but nothing ties back to a booked appointment. You can't fix what you can't measure.
Sound familiar? These are exactly the barriers we remove — for practices like yours.
Book a Discovery Call →We know what orthodontists go through.
We're well aware of the pain orthodontists face with marketing — and it usually looks like this:
Thousands spent, without new patients
Thousands of dollars going out every month on ad spend that isn't delivering new patients — the only thing that is actual practice growth.
Huge agency fees, zero accountability
The biggest names in orthodontic marketing charge huge monthly retainers on top of your ad budget — fees for activity and dashboards, not for booked, kept exams.
Results you can't track or attribute
No clear line from the money spent on Google and social to booked, kept exams — so you can't tell which dollar worked and which one leaked.
Grow your kept exams by up to 30% in 90 days — from Google.
Book a Discovery Call →How we solve these problems
for practices.
We don't sell channels, retainers or dashboards. We sell a system where traffic, tracking and your front desk all point at the same outcome — the kept exam.
Google Ads, by location
Separate campaigns per location, dozens of negative keywords filtered, budget that follows the searches that actually produce booked appointments.
Local SEO that compounds
Per-location pages, treatment pages, FAQ schema, an active Google Business Profile and steady reviews — so you own the map pack and the "near me" searches. Free traffic still producing patients in month 14.
Local Services Ads
The Google Guaranteed lane — you only pay when a real patient contacts you. Live across each of your locations.
A site that books
Click-to-call, exit-intent capture, a live calendar and an AI assistant for after-hours. Every page leads back to a free consult in one tap.
Tracking tied to revenue
Call tracking with a 60-second quality bar, booking attribution, patient-level reporting in GA4. Every dollar tied to a name.
Follow-up that recovers
Reminder, recovery and recall sequences. Confirmations in five minutes, same-day call-back on no-shows while they're still warm.
22 kept exams from Google in 90 days — what actually worked for Hello Ortho, month by month
Not just the headline result — exactly how a two-location practice got there.
- The exact 3-channel mix and how budget moved between them
- What changed month to month, February through April
- How cost per patient dropped to $1,614 vs a $3,500 market rate
Powered by our proprietary AI-native local growth suite.
This isn't agency busywork. Behind every engagement runs our proprietary AI-native platform built for local healthcare growth — watching your market, deciding the next move and acting on it every day, with our team and yours in the loop.
- Speed-to-lead SMS sent in 41s 2m
- Replied to 4 new Google reviews 2h
- GBP post published — 2nd location 1d
- Budget shifted to top keywords 2d
Sees everything
Rankings, AI Overviews, your Google Business Profile, reviews, calls, form fills and ad spend — monitored block-by-block across your service area, continuously.
Decides what's next
Prioritises the fixes and campaigns with the highest impact on kept exams — not a monthly to-do list, a live decision engine.
Acts in minutes
Posts to GBP, replies to reviews, answers after-hours chats, follows up new leads by SMS in minutes and books them straight into your calendar.
Learns your market
Every cycle sharpens keywords, budgets and follow-up timing to your locations — so the system gets cheaper per patient as it runs.
Human-led, AI-accelerated — every action is reviewable, and you stay in control of your accounts and data.
Hear it from your peers.
Partnerships that speak for themselves.
“The team at ClarityTechLabs is nothing short of exceptional! Their 5-star customer service shines through in every interaction always attentive, friendly, and ready to go the extra mile. What really stands out is how quickly they execute, turning ideas into action with impressive speed and precision. Working with them feels seamless and reliable, making them a true standout in the tech world!”
A minimum kept-exam target, whatever you spend.
Pick the level that fits your practice. Each plan carries a kept-exam target we work toward — built on demonstrated performance, then tuned to your local market.
- One location, one core service in market
- Google Ads + Local Services Ads
- Tracking & call attribution from day one
- Booking + click-to-call on every page
- Monthly plain-English report
Start with a 90-day plan
- Everything in Starter, across two locations
- Google Ads + SEO + Local Services Ads
- Content & Technical SEO — 4 blogs + 2 landing pages / mo
- Reputation management (reviews + GBP)
- AI chatbot, pop-up builder, calendar link & recovery sequences
- LIVE Performance Dashboard access
Start with a 90-day plan
- Everything in Performance, plus:
- Per-location campaigns, budgets & reporting
- Full SEO + content + reputation program
- Voice AI front desk + win-back & recall sequences and campaigns
- Channel-level attribution across the group
- Quarterly strategy & expansion review
Start with a 90-day plan
Targets are projections based on demonstrated performance (~$1,614 cost per case start in our flagship engagement) and vary with local search volume, competition and treatment mix — figures vary by region, conditions apply. We agree the target with you before any spend — and report against it every month.
The things practice owners ask first.
We commit to kept exams— real new patients who book a new-patient appointment and actually show up — because that's the point where marketing becomes chair time. Most agencies report only the top of the funnel (impressions, clicks, leads); we measure the whole way down it: impressions → clicks → leads (calls & form submits) → new patients scheduled → kept exams → case starts. Before any spend we set a kept-exam target with you, based on demonstrated performance (~$1,614 cost per case start, which varies by region) and tuned to your local market. It's a target we work toward and report against every month — not a blanket promise of a fixed number, because local search volume and competition genuinely differ by area. If something isn't producing, you see it in the report and we move the budget.
Most agencies bill on a retainer and report on clicks and impressions. We build the tracking first, run SEO and ads as one unified engagement, raise the call-quality bar to 60 seconds, and tie every dollar to a booked appointment. You see patients and revenue, not vanity metrics.
No long lock-ins. You own every ad account, your Google Business Profile, your website and your data — if we ever part ways, the assets stay with your practice. That said, we recommend committing to at least 6 months: it takes that long to fix the foundations and tracking, let SEO start compounding, and see real, measurable results rather than a false read from the first few weeks.
It's where this approach shines. Each location gets its own campaign, budget and reporting, so you can see exactly which location is producing appointments and shift spend accordingly — instead of a blended regional average that hides the truth.
Onboarding takes 7–14 days. In that window we set up tracking and call attribution, access your accounts, build the foundations and configure campaigns — then the 90-day marketing sequence begins.
Paid channels can produce booked exams in the first month once tracking is live. SEO compounds over the quarter — in our flagship engagement, organic impressions grew 27% by month three at zero added ad cost, and those Page 1 rankings keep producing patients long after.
Get a free audit of your practice's Google presence.
Share your practice details and we'll come back with where you rank, where your spend leaks and the fastest fixes — no call required.
From Great Orthodontist to the
Go-To Orthopreneur in Your City/County.
A free 30-minute review of your current marketing. No pitch deck — just where your patient funnel is leaking and the fastest fixes available in 30 days.